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MEMBERS’ MASTERMIND: INFLUENCE LEGALLY; LEGAL COMPLEXITIES & PITFALLS OF USING INFLUENCERS

December 9 @ 6:30 pm - 8:00 pm GMT

This week’s Members’ Mastermind ‘Influence Legally’ will be hosted by Megan Paul and Caroline Swain on negotiating the legal complexities and common pitfalls of using Influencers. Using real world examples and experience, Megan Paul and Caroline Swain will guide you through your use of influencers from a legal perspective and how to avoid the attention of the ASA.

Megan is a partner in the commercial team at Charles Russell Speechlys LLP specialising in commercial relationships within the technology, comms & infrastructure and retail sectors. Megan has a keen interest in the retail, brand and hospitality and focuses particularly on how technology can be implemented to better manage manufacture, distribution and logistics processes as well as enhance customer engagement. She regularly advises clients in relation to their collaboration agreements, use of online platforms, mobile apps and websites and has significant experience in consumer law, data privacy and e-commerce platforms. Megan has spent time in house with secondments to a financial institution, global consumer goods company and an aviation company as well as working in Chicago and New York.

Caroline is a commercial contracts specialist within the retail, brand and hospitality sector. She specialises in advertising and marketing related work, sponsorship and collaboration arrangements and consumer activations. Caroline has been supporting clients with their Influencer arrangements for a number of years and drafted some of the first influencer contracts on the market. Influencer contracts have changed substantially since those first contracts were drafted as the market has evolved and changed.  Caroline has watched and responded to those changes on behalf of her clients and regularly advises on managing the ongoing risks and opportunities in this area.  

 

 

Would you like to give a short talk or presentation on a chosen field of expertise or interest to fellow AllBright members? We are inviting AllBright members to apply for our Members’ Mastermind by emailing membership@allbright.co with your chosen subject and why you would like to share this with our community.

The structure of Members’ Mastermind events will be a 15 minute talk, followed by a 45 minute audience discussion. We want to learn about your passions, careers and experiences.

Come along for an evening of learning and inspiration from your fellow members – RSVP below.

If you would like lead a Members Mastermind session, or learn more, please get in touch.

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Details

Date:
December 9
Time:
6:30 pm - 8:00 pm
Cost:
 
Event Categories:
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Website:
www.allbrightcollective.com

Venue

The AllBright Mayfair
24-26 Maddox Street
London, W1S 1QH United Kingdom
Phone:
020 3817 3340
Website:
allbrightcollective.com

Event Host

The AllBright Collective